Al-Putri, Chalista (2025) Script Writing for the Promotional Video of Balaputra Dewa Museum in Palembang. Diploma thesis, Politeknik Negeri Sriwijaya.
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Abstract
This research aims to write a persuasive promotional video script to promote Balaputra Dewa Museum. The study used is Research and Development (R&D) through the Plomp’s (1997) model with five stages: (1) preliminary investigation, design, realization/conctruction, test, evaluation, and revision, and implementation. Data collection were conducted through observation and interviews. After conducting the frist three stages, the video script titled “Discover the magic at Balaputra Dewa Museum” was succesfully created. The video script consits of four sections; hook, introduction, content, and closing. Each section has naration and information about atmospheric components. This video script was validated by one content expert, two copywrting experts, and two linguistic experts to see the completeness and appropriateness of content with promotional objectives. The final version of the video script was then implemented by making a video. The video was validated by two multimedia experts to see it’s effectiveness as a promotional video. From all aspects of the assessment, the expert has rated it exellent and feasible to disseminated via YouTube.
| Item Type: | Thesis (Diploma) |
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| Uncontrolled Keywords: | Keyword : Persuasive Writing, Plomp’s R&D model, Promotional Video, Video Script. |
| Subjects: | P Language and Literature > PE English |
| Divisions: | English > Undergraduate Theses |
| Depositing User: | Pustaka Bahasa |
| Date Deposited: | 27 Aug 2025 07:45 |
| Last Modified: | 27 Aug 2025 07:45 |
| URI: | http://eprints.polsri.ac.id/id/eprint/18573 |
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