AYU WAHYUNI, TRI (2015) PERSEPSI KUALITAS JASA TERHADAP PELANGGAN JASA TRANSPORTASI BRT TRANS MUSI (StudiKasus: BRT Trans MusiKoridor III). Other thesis, Politeknik Negeri Sriwijaya.
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Text (BAB I PENDAHULUAN)
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Text (BAB II TINJAUAN PUSTAKA)
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Text (DAFTAR PUSTAKA)
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Abstract
The purpose of this final report was to know perception quality of services of the customer transport service BRT Trans Musi (Case Study: BRT Trans MusiCoridor III). The data were collected through observation, interview, and questionnaires that were given to 100 respondents who were customers of BRT Trans Musi. The assessmentof questionnaires in this report used five dimensions of quality of services that are reliability dimension, responsiveness dimension, assurance dimension, emphaty dimension, and tangible dimension. The data analysis methods used qualitative and quantitative analysis. The data were calculated by interpretation score formula. The percentage of each dimension are, 66% for reliability dimension, 67% for responsiveness dimension, 74% for assurance dimension, 72% for emphaty dimension, and 65% for tangible dimension. The writer suggests Transport Business Unit BRT Trans Musishould maintain the quality of services that provided to the customers
Item Type: | Thesis (Other) |
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Uncontrolled Keywords: | Perception Quality of Services |
Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Business Administration > Undergraduate Theses |
Depositing User: | Mr Bambang Anthony |
Date Deposited: | 13 Jan 2016 03:57 |
Last Modified: | 13 Jan 2016 03:57 |
URI: | http://eprints.polsri.ac.id/id/eprint/2376 |
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