ANALISIS KUALITAS PELAYANAN PADA PELANGGAN JASA TRAVEL DI CV REGINTAN WISATA PALEMBANG

Zahara S. P., Sa'adyah (2018) ANALISIS KUALITAS PELAYANAN PADA PELANGGAN JASA TRAVEL DI CV REGINTAN WISATA PALEMBANG. Other thesis, POLITEKNIK NEGERI SRIWIJAYA.

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Abstract

The purpose of this final report is to determine the service quality to Travel costumer and The Most Service Quality that given to Travel costumer in CV Regintan Wisata Palembang. Data collection methods used in this study was obtained from interviews with employees and Travel costumer and questionnaires given to Travel CV Regintan Wisata Palembang customers respondents to be filled in with the perception or attitudes of respondents to select an answer in accordance with the Likert scale and processed with interpretation score and analyzed qualitatively. Interpretation variable reliability gets score of 82,5 percent, responsiveness 72 percent gets score, assurance gets score of 75,6 percent, empathy gets score of 73,5 percent, and tangibles gets score of 63 percent. CV Regintan Wisata Palembang need to maintain and can improve the overall service quality of existing variables. While the most dominant service quality of satisfaction variable is Reliability variable get interpretation score of 82,5 percent and included in very strong percentage. And variable which get low interpretation score satisfaction is tangibles variable with a score of 63 percent and need to be increased service quality maintain and repair the facility of CV Regintan Wisata Palembang so that way to increase of service productivity .

Item Type: Thesis (Other)
Uncontrolled Keywords: CV Regintan Wisata Palembang,Service Quality
Subjects: H Social Sciences > HB Economic Theory
Divisions: Business Administration > Undergraduate Theses
Depositing User: Mr Bambang Anthony
Date Deposited: 14 Nov 2019 00:55
Last Modified: 14 Nov 2019 00:55
URI: http://eprints.polsri.ac.id/id/eprint/5954

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