Aliah, Risya (2023) PENGARUH ATRAKSI, MOTIVASI, DAN KARAKTERISTIK WISATAWAN PADA MINAT PEMILIHAN TEMPAT WISATA ALAM DI SUMATERA SELATAN. Other thesis, Politeknik Negeri Sriwijaya.
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Abstract
Pariwisata yang sempat lumpuh beberapa saat akibat pandemi covid-19 menyebabkan banyak sekali peraturan peraturan yang dibuat untuk membatasi gerak masyarakat akibat pandemi covid-19. Setelah pandemi covid-19 berakhir, industri pariwisata mulai berkembang lagi dan memiliki banyak sekali tren baru yang menyesuaikan dengan kebiasaan baru pasca pandemi covid-19. Penelitian ini bertujuan untuk mengetahui keterkaitan antara atraksi, motivasi, dan karakteristik wisatawan terhadap minat kunjung wisata alam. Populasi dalam penelitian ini merupakan wisatawan yang pernah berkunjung ke wisata alam di Sumatera Selatan dengan jumlah sampel sejumlah 120 orang. Analisis regresi berganda yang dilakukan dengan menggunakan perangkat lunak SPSS versi 22 for windows. Hasil penelitian menjelaskan bahwa atraksi wisata berpengaruh dan signifikan terhadap minat berkunjung ke wisata alam di Sumatera Selatan. Motivasi wisata berpengaruh positif dan signifikan terhadap minat berkunjung ke wisata alam diSumatera Selatan. Karakteristik wisatawan berpengaruh positif dan signifikan terhadap minat berkunjung ke wisata alam disumatera selatan.
| Item Type: | Thesis (Other) |
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| Uncontrolled Keywords: | Minat berkunjung, Wisata alam, Motivasi wisata. |
| Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HG Finance |
| Divisions: | Business Management > Undergraduate Theses |
| Depositing User: | Mr Bambang Anthony |
| Date Deposited: | 13 Feb 2024 09:57 |
| Last Modified: | 13 Feb 2024 09:57 |
| URI: | http://eprints.polsri.ac.id/id/eprint/14525 |
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