PENGARUH KUALITAS PELAYANAN KARYAWAN TERHADAP KEPUASAN WISATAWAN DI WISATA BAYT AL-QUR’AN AL-AKBAR KOTA PALEMBANG

CANDRA, DITO DWI (2023) PENGARUH KUALITAS PELAYANAN KARYAWAN TERHADAP KEPUASAN WISATAWAN DI WISATA BAYT AL-QUR’AN AL-AKBAR KOTA PALEMBANG. Other thesis, Politeknik Negeri Sriwijaya.

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Abstract

Bayt Al-qur’an Al Akbar merupakan Al-qur’an ukiran kayu yang terbesar di dunia dan berada di Kota Palembang yang beralamat di Pondok Pesantren Al Ihsaniyah Gandus Palembang. Terdapat 30 juz ayat suci Al-Quran yang berhasil dipahat/diukir ala khas Palembang dalam lembar kayu dan menghabiskan kurang lebih 40 meter kubik kayu tembesu. Tujuan Penelitian: Untuk mengetahui Pengaruh Antara kualitas pelayanan Karyawan Terhadap kepuasan Wisatawan di destinasi wisata bayt al-qur’an al-akbar kota Palembang. Metode Penelitian: Pendekatan penelitian yang digunakan ialah metode pendekatan kuantitatif dengan analisis deskriptif Hasil: Ada pengaruh antara kualitas pelayanan karyawan terhadap kepuasan wisatawan diwisata Bayt Al-Quran Al-Akbar menunjukan bahwa hasil uji statistic menggunakan uji regresi linear sederhana diketahui nilai signifikan 0,000 < 0.05 dimana terbukti terdapat pengaruh kualitas pelayanan terhadap Tingkat Kepuasan Pengunjung di Bayt Al-Qur’an Al-Akbar Kota Palembang. Variabel Kualitas Pelayanan berpengaruh sebesar 66,0% terhadap Variabel Kepuasan Wisatawan dengan tingkat SEE (Standar Error of the Estimates) atau kesalahan data sebesar 1,952. Sedangkan didapatkan nilai R 0,812 atau dapat disimpulkan bahwa pengaruh bersifat positif karena nilai R positif atau semakin baik kualitas pelayanan maka semakin menambah tingkat kepuasan wisatawan.

Item Type: Thesis (Other)
Uncontrolled Keywords: Wisata Al-Quran Al-Akbar kota Palembang, Kualitas Pelayanan, Kepuasan wisatawan.
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HG Finance
Divisions: Business Management > Undergraduate Theses
Depositing User: Mr Bambang Anthony
Date Deposited: 13 Feb 2024 09:57
Last Modified: 13 Feb 2024 09:57
URI: http://eprints.polsri.ac.id/id/eprint/14521

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