PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN BAKSO PADA KANTIN BAROKAH DI POLITEKNIK NEGERI SRIWIJAYA

GIRSANG, VERONICA LAURENCIA (2014) PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN BAKSO PADA KANTIN BAROKAH DI POLITEKNIK NEGERI SRIWIJAYA. Other thesis, POLITEKNIK NEGERI SRIWIJAYA.

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Abstract

The purposed of this Final report is to determine how much influence the price and quality of products to the purchasing decision of meatballs in the Barokah canteen. The title of This Final report is the Quality Products to Purchasing decisions of meatballs is 95.8%. The most dominant variable that influence the purchasing decisions at Barokah meatballs in State Polytechnic of Sriwijaya is a price in canteen Barokah meatballs. The effect of price and product quality are simultaneously the purchasing variable. The authors advise that the canteen state owner Barokah should more improve quality of the food preparation, because the quality of the products have the smalles impact of meatball purchasing decision.

Item Type: Thesis (Other)
Uncontrolled Keywords: Quality of the food preparation
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HG Finance
Divisions: Business Administration > Undergraduate Theses
Depositing User: Mrs Trisni Handayani
Date Deposited: 18 Jan 2017 02:53
Last Modified: 18 Jan 2017 02:53
URI: http://eprints.polsri.ac.id/id/eprint/3187

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